Know your boobs: Leeds mission for breast health awareness

Leeds shows it support this Breast cancer awareness month
person wearing a pink ribbed tank top and dark jeans, standing against a plain white wall
Source: pinktoptorso-tamsintaylor-allrightsreserved

October is breast cancer awareness month, and each year about 55,000 people are diagnosed with breast cancer in the UK, according to https://www.macmillan.org.uk/cancer-awareness/breast-cancer-awareness-month. While 1 in 7 women will develop breast cancer, it can affect men too and around 390 men are diagnosed annually.

several yellow and green emergency ambulances parked outside a hospital buildingSource: Tamsin Taylor | All Rights Reserved
Yellow and green emergency ambulances parked outside a hospital building
Street view outside a hospital in Leeds, with a large white and red building in the backgroundSource: Tamsin Taylor | All Rights Reserved
Street view outside a hospital in Leeds

With many places across the country coming together to show support for breast cancer awareness month such as charity runs and wear it pink day. What has Leeds done to show solidarity?

In Leeds, awareness is being championed by the Leeds uni Boob team which is a student led group working in direct partnership with CoppaFeel “to make chest checking a regular, lifesaving habit for everyone”. CoppaFeel is a breast cancer awareness charity focused on promoting early detection of breast cancer by encouraging woman under 30 to regularly check their breasts.

An interior view of a lounge underwear storeSource: Tamsin Taylor | All Rights Reserved
Interior view of a lounge underwear

“At Leeds, we use every creative tool we can to bring breast cancer awareness to life and also focus on breaking down the awkwardness that can surround breast health conversations.” – Savant Purkayastha, president of the Boob team. The group also run engaging, inclusive events like workshops, awareness stalls, mocktail nights, and “boob art” sessions all deigned to make learning about chest health approachable and event fun.

Brands like lounge are also supporting the cause with boob boxes and city visits to raise funds and awareness with Leeds on the tour.

This October, Leeds is showing support for Breast cancer!

A wide shot of Leeds city streetSource: Tamsin Taylor | All Rights Reserved
Leeds City Centre

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